NORMAN — Bob Stoops didn't like his football team very much a week ago. So much so that he almost admitted it. But today, Stoops likes his Sooners. Likes them very much. The Sooners beat Oklahoma State 49-17 Saturday, and here's how they did it. By being tough. By being smart. By being physical. By being all the things they weren't in Lubbock, Texas, a week ago. "Playing tough and physical is a choice,” said OU offensive coordinator Kevin Wilson. The Sooners chose the championship side Saturday. Play like this, and the Sooners can win a fifth Big 12 title next Saturday in San Antonio, against Missouri. Play like this, and the Sooners are as good as any team in America, even if the national championship hopes are gone. OU's defense put the clamps on the Zac Robinson Gang, allowing OSU's offense only 10 virtual points — one touchdown came on a 1-yard drive — and 299 total yards. The signature moment of this 102nd Bedlam was an epic goal-line stand, in which the Sooners stuffed OSU beginning with first-and-goal from the 1-yard line. "Oh man, that's one of the best in history,” said Sooner defensive end Alonzo Dotson. OU's offense pushed OSU's defensive front all over Owen Field, rushing for 307 yards, including a career high 202 from Allen Patrick. "They just knocked us back and pummeled our guys,” said State coach Mike Gundy. His Cowboys this season have been decent against the run but burned to a crisp by the pass. No matter. This game was about attitude, and you set attitude running the ball. "Last week, we took some plays off,” Wilson said. "That wasn't our style of football.” At 2:45 p.m. last Monday, the earliest crack Wilson had at his players, "I addressed that in a very aggressive way.” So the Sooners went back to rock 'em-sock 'em football in practice. First team vs. first team. Full speed drills on running plays. Here's how intense were the OU practices; quarterback Sam Bradford, recovering from a concussion, skipped the running plays and not the pass plays. "We got challenged to really make a statement, from every coach on the staff, to run the ball strong,” center Jon Cooper said. What went missing in Lubbock was found in Bedlam. Wilson said initially he wanted to protect Bradford as much as possible, and Stoops said OU was ready to run or pass, "but when it's going so well, why change it?” Bradford threw seven passes in the first half and OU scored 28 points, reaching the end zone on all four possessions. Running the ball like that kept Robinson and Dantrell Savage on the bench and made every Cowboy series crucial, which only helped the Sooner defense. "Perfect example of playing together as a team,” Stoops said. Stoops trotted out terms like "positive, really excited and really pleased ... we played what I like to call a clean game.” Clean is high praise from Stoops. The Sooners committed only two penalties, both five yards in length, and didn't fumble. OU imposed its will. That's an overused phrase in sport, but that's exactly what happened Saturday. Coming back from Lubbock, OU seemed vulnerable, even at home, against the Cowboys. But on the same field, the difference between these two teams was vast. "South champs again,” Stoops said, referring to the sixth Big 12 South title in his nine seasons. "The South trophy's nice, but we want the other one. It's out there for us.” The only downer for the Sooners was knowing the attitude came a week too late to save national championship hopes.