ENGLEWOOD, Colo. (AP) — Instead of talking about the Super Bowl, Broncos coach John Fox focuses on the small goals his team has to meet to get there.
On an almost daily basis, he sets incremental, easy-to-digest benchmarks — cut down on turnovers, get a little better every game, play your best football come December — that rarely bring up the words "Super Bowl," but are certainly formulated with that in mind.
"As a coach, that's kind of your job, just looking for little carrots out there to maybe give guys a little extra juice," Fox said. "You look at different things and set those kinds of goals."
When the Broncos reached one of their goals by wrapping up the AFC West on Sunday, Fox joined a couple of coaching stalwarts from the 1970s, Chuck Knox and Ted Marchibroda, as only the third coach in NFL history to take over a team with a losing record and win back-to-back division titles in his first two years.
It was yet another in a long list of Denver's achievements to be met with almost no fanfare inside the locker room.
"You do this to win championships," Fox said.
He's talking about Super Bowls, not divisions, and his team, with a 9-3 record, a seven-game winning streak and Peyton Manning playing some of the best football of his career, is shaping up to be as legitimate a contender as anyone.
The Broncos play at Oakland on Thursday. Currently, they are the fourth seed in the AFC, with a game against Baltimore set for Dec. 16. Denver has a significantly easier schedule than two of the teams ahead of it, Baltimore and New England, so the No. 2 seed and the first-round bye that goes with it are both within reach.
Don't bother asking Fox or any of his players too much about that sort of big-picture stuff, however.
"The most important thing right now is to keep on stacking days, keep on stacking weeks, keep taking it one day at a time," linebacker Von Miller said. "I feel like we've scratched the surface of the team we know we can be. We've just got to keep on going to be that team that we all know we're capable of being."
Like almost every player in the Denver locker room, Miller stays on point, taking things one game at a time, refusing to create a distraction or give an upcoming opponent easy bulletin-board material. They live by one of Knox's many mantras: I don't hear what you say. I only hear what you do.
Setting that tone is Fox, the coach, who has the backing and guidance of quarterback-turned-executive John Elway, then had Manning fall into his lap. Some say that makes his job easier. Some say it makes it harder because of the pressure to win — and win now — that goes with being surrounded by those people, those names.
Fox's hiring was viewed skeptically in large portions of Denver. Yes, he was a veteran coach with a winning record (He's now 96-86) and one Super Bowl appearance, but he was coming off a 2-14 record in his final season at Carolina.
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