Pink Sugar Boutique brings sweet selection of shoes to Edmond

By Linda Miller

Published: March 23, 2008

One of the cutest (and most chic) shoe stores I've ever stepped foot in has opened in Edmond.

Pink Sugar Shoe Boutique is light and airy, with rows of white cubicles for the shoes, delicately on display as if they're works of art. One wall of the store is vivid pink, and a table of pink confectionaries greets customers as they enter.

Brands include Taryn Rose, Jessica Simpson, Marc by Marc Jacobs, Nanette Lepore, Shoes for Lovely People, BCBG Girls, DKNY and Kenneth Cole.

Owner Kelsie Mercer offers high-end and more moderately priced shoes. Ballet flats and sky-high heels. Even a few handbags by BCBG Max Azria, Tracy Reese and Kage. All tempting.

"My first goal was to be high-end, then I decided to bring in some lower-end, too,” she said. "Edmond is a college town. I wanted to have something for everyone. Most of the shoes are higher-end, $100 up to $500, but we do have a selection of more moderately priced (shoes).”

The only style she's not planning to offer is athletic.

"I want to have a variety of everything else — casual, dressy and evening.”

Pink Sugar opened Feb. 11. In anticipation of its grand opening celebration on Saturday, the store is bursting with shoes in the newest styles and colors.

Mercer said she knew nothing about shoes — except that she loved them — when she started thinking about opening a store. She had worked at The Lime Leopard and managed On a Whim, so she was familiar with retail.

She just felt it was time to jump in with both feet.

"The timing was just right,” she said. "I had been thinking that Edmond needed a shoe store, and I started doing research.”

The result is a sweet spot for shoe lovers.

"Business has been really good,” Mercer said. "I've been very pleased. Everyone seems glad that there's a shoe store in Edmond. I think business is going to get even better.”

Suited for Success is partnering with Curves Women's Fitness for this year's spring cleaning drive Monday through Saturday.

Donations of spring and summer business-appropriate clothing and accessories will be accepted at participating Curves locations.

Suited for Success helps women achieve self-sufficiency by providing them with interview- and work-appropriate clothing. Clients are referred by various employment and job readiness/training programs.

Suits, dresses, blouses, skirts and pants in misses, plus sizes, petite, junior and tall should be new or gently worn, and not more than 5 years old or in a classic style. Especially needed are sizes 0, 2, 16 and larger, as well as 2X to 5X.

New makeup (unused and unopened), purses, shoes, briefcases, jewelry, scarves and new pantyhose are accepted, too.

Donations must be clean and on hangers. Only shoes, purses and accessories will be accepted in bags or boxes.

Participating Curves are in Yukon, Edmond, Oklahoma City, Midwest City, El Reno, Mustang and Chickasha.

For more information, call Suited for Success at 521-1089.

Get ready for a busy and fashionable April.

•Tim Gunn, "Project Runway” mentor and chief creative officer of Liz Claiborne, will be in Oklahoma City April 5 for a fashion show and wardrobe event. "Your Perfect Event” will be at 1 p.m. at Dillard's, Quail Springs Mall. Along with a Liz Claiborne fashion show, Gunn will show women how to maximize their wardrobe. For reservations, call 755-5520, ext. 5004.

•Northpark Mall will present a fashion show and luncheon at 11:30 a.m. April 18 at the south end of the mall. The show will feature clothing from mall merchants and also will include a chocolate tasting. Tickets are $35, available from mall stores. The show is a benefit for Infant Crisis Services.

•The Lime Leopard and The Perimeter will present "Fashion at the Park” at 7 p.m. April 18 in the Northpark Mall parking lot. The show will be in a huge tent in the style of New York Fashion Week.

Proceeds from the event will benefit Children's Miracle Network.

The fashion show will include men's and women's clothing. Representatives from several companies will be available for pre- and post-party shopping. Cocktails and hors d'oeuvres will be served. Door prizes will be given away.

Tickets are $75 for runway seating and pre-party shopping; $35 for general admission and post-party shopping. Tickets are available at The Lime Leopard, Schardein & Co., 9401 N May, and Children's Medical Research Institute, 800 Research Parkway, Suite 150.

•Makeup artist Claudio Riaz will be at Balliet's April 16-17 to launch his new makeup brush line. Trish McEvoy, one of Oklahoma women's favorite makeup artists, returns to the store April 30. For reservations, call 848-7811.

For more fashion blogs and videos, go online to NewsOK.com/nstyle.

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