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Published: April 16, 2008
Defying the trend
Home values in Oklahoma remain strong, campaign claims
By Richard Mize
It's an old-fashioned screamer of a headline:

"EXTRA! EXTRA! Oklahoma Home Values on the Rise!”

That last part — "on the Rise!” — is even printed in bright red, on posters, fliers and a Web page, www.DefyTheTrends.com .

It's all meant as an antidote for bad national news that the Oklahoma housing industry sees as poisoning home sales in the state.

The $50,000 marketing campaign, "Defy the Tre...

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