Copyright ©2012 The Associated Press. Produced by NewsOK.com All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
SpongeBob SquarePants won't help James win any NBA titles, but the Cavaliers' superstar has paired up with Nickelodeon, the home of SpongeBob and his ocean-dwelling cartoon chums, to raise awareness about the environment. Beyond the global-awareness message — part of Nickelodeon's Big Green Help campaign — James is hoping to educate kids on the importance of exercise. "We're trying to get kids out of the house,” Cleveland's All-Star forward said while dressing in his trailer after filming the PSA, which will air in mid-July. "Get outside, ride bikes, play hoops. And in this, we're trying to save water and do other things that can help the environment. … It doesn't take much to recycle a can or turn the faucet off.” At 23, James is still a kid at heart. A big SpongeBob fan, the two-time Olympian is also a father of two young sons, and he understands the impact he can have on shaping other kids' lives. "They are our future,” he said as his 1-year-old, Bryce, begged for Daddy's attention. "You never forget things when you're a kid, so every time I do something I like to have it involve kids. I was at my basketball camp earlier, and the memories those kids made are going to stay with them the rest of their lives.
NBA notebook: Wizards sign Jamison; Arenas might be next
LeBron helping kids save planetLeBron James has a new teammate who's just as popular. The guy has a few holes in his game. Oh, and he lives in a pineapple under the sea.
NewsOK Related Articles
Sports Photo Galleriesview all
- 90847Oklahoma weather: Severe storm updates
- 47098Oklahoma tornadoes: 'It took it all'
- 38051Oklahoma devastated by second round of twisters
- 30921Oklahoma State football: Limiting Wes Lunt's transfer options makes Mike Gundy look bad
- 13823Oklahoma City tornado so large, may not be recognized, officials say
- 12196Several kids pulled out of Oklahoma school rubble alive
- 11468How to help tornado victims