Why would Nebraska and Missouri consider leaving the Big 12? Well, they have 13 million reasons to do so. Thanks to its recently created Big Ten Network, the Big Ten pays out an estimated $22 million annually to each member in television revenue.
Nebraska, by contrast, received about $9.1 million in TV revenue from the Big 12 in 2007, the most recent year for which tax records are available. Missouri, $8.4 million. Unlike the Big Ten, the Big 12 does not divide TV money evenly. While half goes into a pot that is divided evenly, the other half goes into an appearance pool. The schools that earn the money are the ones that appear on TV most often. Schools are rewarded even more for appearing on national TV. Here’s a look at the money provided for each Big 12 team in 2007. →1. Texas: $10.2 million →2. Oklahoma: $9.8 million →3. Kansas: $9.24 million →4. Texas A&M: $9.22 million →5. Nebraska: $9.1 million →6. Missouri: $8.4 million →7. Texas Tech: $8.23 million →8. Kansas State: $8.21 million →9. Oklahoma State: $8.1 million →10. Colorado: $8.0 million →11. Iowa State: $7.4 million →12. Baylor: $7.1 million Source: Omaha World-Herald