George Lang: Taking 'Static' on the road

BY GEORGE LANG Modified: April 14, 2011 at 2:49 pm •  Published: April 14, 2011
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Last month, “Static” producer Kyle Roberts and I made the seven-hour trek to Austin for South By Southwest with the specific goal of camping out at the Buffalo Lounge, the Oklahoma Film and Music Office’s cultural embassy at Friends, 208 E 6th and recording as many episodes of our music show as we could fit on hard drives and generate without losing consciousness. We left the Texas Hill Country with seven episodes — the latest, from Colourmusic, hits static.newsok.com on April 15 — and I couldn’t be more proud of our new emphasis on capturing the spontaneity of live settings.

Those episodes prepared me and Kyle for what is coming up at the Norman Music Festival, April 28-30 in downtown Norman. It didn’t even take four years for NMF to close the deal as my favorite annual Oklahoma event — I was sold the first year, when the festival drew double the forecast attendance and ran so beautifully that you could set a watch by it. And from the beginning, NMF proved it could draw quality headliners — from the Polyphonic Spree the first year through this year’s stars, The Walkmen, NMF always delivers. There has yet to be a bum year, and given this track record, I don’t ever expect one.

But now, NMF is even more valuable to me and Kyle: we will be pinging between venues for three solid days, doing interviews and capturing performances. Honestly, I don’t know how many we’ll get during that time, or how old I’ll look by the end, but we’re trained up for this marathon. All we need is a few terabytes of digital storage, and we should make it to the finish line with energy to spare.

The Buffalo Lounge experience was a little awe-inspiring: it was as if much of the local music scene — artists and fans alike — had been picked up and dropped into the epicenter of SXSW, all to show Austin what our state’s best musicians are doing with their time, inspiration and energy. Static on NewsOK

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