There's Kevin Durant and LeBron James, two superstars at the peak of their powers, competing for the crown of NBA's best player.
There's Dwyane Wade and Russell Westbrook, two supremely talented sidekicks, each with a chance to neutralize the other and swing the series.
There's Oklahoma City and Miami, two teams and cities viewed by the nation as polar opposites, pairing hard work against flash with a title on the line.
This year, more than any recent NBA Finals, is loaded with juicy story lines and intriguing cross-matchups.
But one of the most important and least appealing battles is on the sidelines between two of the youngest coaches in the league.
Miami's Erik Spoelstra against Oklahoma City's Scott Brooks.
“Yeah, I don't think that will take top billing,” Heat forward Shane Battier joked. “There's a few other story lines that will sell some papers, but if you are a fan of the coaching circles, it's pretty exciting.”
Over the past 25 seasons, spanning back to the 1987 Finals, there are only eight coaches who have won NBA championships. With Phil Jackson, Gregg Popovich and Pat Riley hogging the hardware, it's an exclusive club.
But that VIP table, filled with living legends and surefire Hall of Famers, will have to make room for some fresh blood.
Brooks is 46. Spoelstra is 41. Combined, it's the youngest pairing of Finals coaches since Popovich (50) and Jeff Van Gundy (37) met in 1999.
And now, with both on a successful coaching fast track, one will wrap up his fourth season at the helm with an NBA title, vaulting him into the elitist of company.
“It's good that we got some fresh faces,” Heat forward Udonis Haslem said. “Got some guys who started young and kind of worked their way up and are now head coaches. They brought their team this far and now one gets a title.”
They got to this point differently, with Brooks easing into his role after a long playing career and Spoelstra climbing the organizational ranks with relentless effort, ascending from video coordinator to head man.
But their recent career paths have paralleled each other.
Four years ago, both were handed a struggling franchise. Brooks was given a young and unsuccessful bunch in its Oklahoma City infancy. Spoelstra was handed the post-Shaq era Pat Riley leftovers, with Dwyane Wade and 14 role players.
Soon after, fortunes changed.
Oklahoma City slowly turned into a juggernaut, organically growing through great drafts, smart trades and player development.
“(Scott's) done a terrific job,” Spoelstra said. “The franchise has been really committed to their vision … You can tell that they have a philosophy and a culture that everybody has bought into, and it's not a coincidence that they've been able to build this thing up quickly. Scott has been a big part of that in terms of the culture and the philosophy and how hard they play.”
Conversely but just as effective, Miami delivered Spoelstra a title contender overnight, snatching LeBron, Wade and Bosh in an all-in-one championship-level trio.
From there, Spoelstra stressed defense, managed stars and delivered two straight Finals appearances.
“I have a lot of respect (for Erik),” Brooks said. “He has a great team, and we also have a great team, but I have a lot of respect for what he does and the preparation that it takes to be a coach in this league … He's done a great job.”
Both are young. Both are highly criticized. Both are occasionally viewed as lucky for ideal situations some think they fell in.
But both are in the NBA Finals. And one will be a champion.