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Window Shopping: retail business briefs for Jan, 24

Window Shopping: retail business briefs for Jan, 24
by Jennifer Palmer Modified: January 23, 2013 at 9:54 pm •  Published: January 24, 2013

Window shopping

Retailer plans open house

Gourmet Gallery plans to host a pre-inventory open house 10 a.m. to 5 p.m. Saturday at both locations. Shoppers will be provided with samples, recipes and a storewide discount. Gourmet Gallery is located at 2820 NW 122 in Oklahoma City and 1532 S Boulevard in Edmond.

Wienermobile to visit OKC

The Oscar Mayer Wienermobile, a 27-foot-long hot dog on wheels, is touring the country and plans to stop this weekend at several metro-area Walmart stores. Visitors can take a peek inside and receive an Oscar Meyer wiener whistle. Appearances include: Noon to 4 p.m. Friday at Walmart, 9011 NE 23; 10 a.m. to 1 p.m. Saturday at Walmart, 5401 Tinker Diagonal; 2 to 5 p.m. Saturday at Walmart, 6100 W Reno; 10 a.m. to 1 p.m. Sunday at Walmart, 7800 NW Expressway; and 2 to 5 p.m. Sunday at Walmart, 100 E Interstate 240 Service Road.

Coke to mix social media with ads

Most people will be cheering for the San Francisco 49ers or Baltimore Ravens during Super Bowl XLVII on Feb. 3. But Coca-Cola is asking viewers to cheer for three very different groups in an interactive marketing blitz during the big game: a troupe of showgirls, a band of cowboys and a biker-style gang of “badlanders” — all on a quest for a thirst-quenching Coke in a desert. The campaign, which will include TV spots as well as a website and interaction with consumers on social media sites like Twitter and Instagram, asks viewers to vote online for their favorite group. It is the beverage maker's latest attempt to capture interest of people who watch the Big Game with a tablet or smartphone nearby.

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by Jennifer Palmer
Investigative Reporter
Jennifer Palmer joined The Oklahoman staff in 2008 and, after five years on the business desk, is now digging deeper through investigative work. She's been recognized with awards in public service reporting and personal column writing. Prior to...
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