lsKnow it forums: Where Oklahomans help Oklahomans


Posted July 16, 2009 by Alan Herzberger Comment on this article Leave a comment

A little more than one year ago, we launched our first ‘know it’ topic. We had two full pages of coverage about cancer, plus an extensive online piece under the new ‘know it’ brand on NewsOK.com.

The goal? To use the power and resources of our journalists to gather all the information we could on a topic that greatly affects us — essentially, to define that topic as it relates to Oklahomans. We found personal stories, showcased videos and organized a massive list of resources for visitors that wanted to find everything in one simple spot.

Thirteen months later, we have 28 ‘know it’ topics and plans for many more. We have won a handful of journalistic awards for the project, including the prestigious SPJ Sigma Delta Chi winner for Public Service in Online Journalism.

I can guarantee that we will continue to grow this ‘know it’ plan and continue with our mission of providing a resource for Oklahomans who need targeted information on specific subjects.

And part of that planned growth is a community conversation — a place where Oklahomans can go to share thoughts, ask questions or provide solutions. We want our audience to have a voice in defining these topics. We want Oklahomans to have a safe place to connect with other Oklahomans.

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DIGITAL MANAGING EDITOR
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Alan Herzberger is the Digital Managing Editor for NewsOK.com and The Oklahoman. He focuses on content within OPUBCO Communications Group’s...


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