Video initiatives bring ‘innovator’ results for NewsOK


Posted August 18, 2009 by Alan Herzberger Comment on this article Leave a comment

At NewsOK.com, we know that we do a lot of things well. We produce a lot of news and information content that a lot of people use as a part of their daily lives, whether it’s breaking news, features, investigative pieces or sports columns.

Yes, we do a lot of things well, and we do most of them at a pretty high level.

But there’s one thing that we do more intensely than just about any other media company that has its tradition based in newspapers …

Here’s proof: The Oklahoman and NewsOK.com have been selected as one of three finalists for the Associated Press Managing Editors’ Innovator of the Year award for its “total approach” in video. It’s an award that is considered the most prestigious of the APME awards, and the ultimate winner will be announced Oct. 30.

From the APME annoucement:

Three finalists were selected for APME’s third annual Innovator of the Year Award: The Oklahoman of Oklahoma City, for a staffwide commitment to video; The News-Press of Fort Myers, Fla., for audience engagement efforts including packages that brought experts and readers together with in-depth reporting, photo and video to tackle issues; and The News Journal of Wilmington, Del., for environmental coverage called AllGreenToMe that brings print and online together and provides an international look at environmental challenges facing Delaware.

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DIGITAL MANAGING EDITOR
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Alan Herzberger is the Digital Managing Editor for NewsOK.com and The Oklahoman. He focuses on content within OPUBCO Communications Group’s...


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