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The Digital Desk


Feature on NewsOK articles aims to offer another interesting read

by Alan Herzberger Modified: April 18, 2013 at 1:35 pm •  Published: January 16, 2012

We added a new feature last week to our articles.

Hopefully, you noticed — especially since the feature only makes an appearance when you reach the bottom of an article.

We added a ‘slideout’ feature that appears on the right side of your screen when you scroll to the bottom of an article. Technically, it slides in to your screen, but we’re still calling it a ‘slideout’ for now.

If you look at the photo on the right, you can see a screen shot of what of the slideout feature showing an additional OU sports article at the bottom of the article I was reading about Brent Venables.

The slideout offers a a popular headline in the same category of the story you are reading, so hopefully it’s a useful tool that will give you a suggested headline that you haven’t read before.

We’re not always looking to have stuff move around on the screen, but we’re always open to giving our readers something they might find useful. The early feedback has been positive, and the traffic numbers indicated a strong rate of clicks for those items. So I finally decided to introduce it on The Digital Desk blog.

I think it’s a keeper. Other individual might think otherwise. But ultimately, the way our users interact with the feature will determine its eventual fate.


by Alan Herzberger
Digital Managing Editor
Alan Herzberger is the Digital Managing Editor for and The Oklahoman. He focuses on content within OPUBCO Communications Group’s variety of digital products. He’s been with The Oklahoman since 1997, when he joined the sports...
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