We’re trying something different with our comments on the new LOOKatOKC website. Instead of using the traditional NewsOK commenting functionality, we’re going to try Facebook’s commenting.
We’re interested to hear feedback on this move. It’s a experiment, plain and simple.
- Will it increase the functionality for people commenting on LOOKatOKC articles?
- Will it help keep users engaged? Once a user submits a comment, they will receive an Facebook alert when someone replies to that comment.
- Will it increase traffic? Users will be able to post their comment directly to their Facebook feed if they choose to.
- Will it improve the tone of our comments? The theory is that comments will be attached to an online profile rather than a NewsOK profile that is often anonymous. It’s no secret what we’ve learned through the years — anonymity can create irresponsibility in online comments.
We launched this functionality on June 28. We expect to experiment with this for a few weeks and then determine its success. It might become a permanent feature. We might expand its use to other areas of NewsOK. We might just remove it.
Let us know what you think. And in the meantime, read all the other posts in recent years I’ve had about our comments.