Trying to sell Iowa? Start with the coach
Most of the time, press releases sent to us media types are boring. They might contain important info such as game times being set and whatnot, but for the most part, they hit on the basics and not much else.
That isn’t the case with an e-mail that I received earlier this afternoon.
It had no subject line, but in the e-mail, it said it was addressed to “College Football Media” from Phil Haddy. Never having met Mr. Haddy, I did some checking and discovered he is the sports information director at the University of Iowa.
The headline on his e-mail: GET THE CORRECT FACTS ON IOWA FOOTBALL
I don’t know about you, but that seems pretty demanding to me. Haddy writes, “It seems popular for national pundits to criticize the University of Iowa football team these days. Many have said Iowa doesn’t belong on the same board with Florida, Texas, Alabama, Cincinnati, TCU, Oregon or Boise State.”
I have to admit — I stopped reading right there.
It wasn’t because the e-mail was whiny, although it was. It wasn’t because I’m not interested in Iowa, because I am. (I can’t for the life of me figure out how they’re still undefeated.) No, I quit reading because the person who should’ve received that e-mail instead of me was Iowa coach Kirk Ferentz.
Just last week he said, “Realistically, I still have a hard time picturing us in the top 10.”
If I was guessing, I doubt a fourth-quarter, come-from-behind victory against Indiana — Indiana??? — on Saturday did little to change the coach’s mind.
Listen, if the coach of the team has a hard time believing that it belongs in the top 10, much less the national championship conversation, it’s going to be difficult for an e-mail from the PR office to sway me.
Mr. Haddy might want to get Coach Ferentz on board before he worries any more about the college football media.
Message Sent Successfully
Be Sure to Check Out Our Top Headlines
- 100558Oklahoma tornadoes: The 'Big Dog,' the little boy and the hug that triumphs over tragedy
- 15302OKC Thunder: Kevin Durant tours Moore, meets with residents
- 13338Oklahoma tornadoes: ‘All I could do was sit there and hold her'
- 8709Line of storms brings flash floods to Oklahoma City area
- 8075Oklahoma tornadoes: Love for Oklahoma generates big donation
- 8036How to help tornado victims
- 7986Oklahoma tornadoes: Rams quarterback Sam Bradford leading aid effort
- 6703Oklahoma tornadoes: Oklahoma singer packs tour bus with donations for storm victims
- 6459Oklahoma tornadoes: Red Cross text donations not designated for Oklahoma
- 5978Oklahoma tornadoes: Tornado leaves family members in two hospitals and one dead
Back to share with a friend form.
Add More Recipients