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Oklahoma City Thunder wins first league TV ratings title

by Mel Bracht Published: April 18, 2013

As the Thunder bids for its first NBA championship, the team already has won its first league TV ratings title. The team in the league's third-smallest TV market — ahead of only Memphis and New Orleans — compiled an 8.6 rating (through Monday) for local telecasts. The defending champion San Antonio Spurs fell to third place behind the Miami Heat.

Through Monday's games, the Heat averaged 7.1 on Sun Sports, followed by the Spurs at 6.4 on Fox Sports Southwest, Chicago Bulls at 3.2 on Comcast SportsNet Chicago and New York Knicks at 3.1 on MSG.

“I have never covered a team with this kind of fan support,” Thunder sideline reporter Lesley McCaslin said. “Yes, our broadcast team is great and everyone puts a ton of work into it, from the producers and everyone involved, but this just shows that everyone in Oklahoma and everyone in the area for the most part cares about the Thunder.”

Fox Sports Oklahoma can broadcast only the first round of the playoffs, and only games not on ABC. McCaslin will host “Thunder Live” pregame and postgame shows and will be joined by NBA Basketball Hall of Famer Nancy Lieberman, analyst Grant Long and play-by-play announcer Brian Davis.

If the Thunder advances, the broadcast team still will be involved with Thunder coverage on radio, Internet and postgame shows on Fox Sports Oklahoma.

by Mel Bracht
Copy Editor, Sports Media
Mel Bracht is a copy editor on the presentation desk and also covers sports media. A 1978 graduate of Indiana University, Bracht has been a print journalist for 34 years. He started his career as sports editor of the Rensselaer (Ind.) Republican...
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