Nerdage

NewsOK | BLOGS

Marvel Comics teams with Susan G. Komen for the Cure

by Matthew Price Published: June 26, 2012

Press release from Marvel:

New York, NY—June 25, 2012— Marvel Entertainment goes pink this October, launching a month-long campaign in support of Susan G. Komen for the Cure® during National Breast Cancer Awareness Month with all new covers on select October titles and educational material on Marvel.com. Throughout the month of October, the world’s most popular super heroes—Iron Man, Captain America, Thor, Black Widow, Wolverine and more—will be featured on all-new variant covers with special pink-colored costumes available exclusively at comic shops*. Additionally, all Marvel super hero comics in October will feature a special one-page advertorial educating readers about breast cancer, complimented by additional content on Marvel.com and through social media.

“Marvel is proud to partner with Susan G. Komen For the Cure to support their unparalleled efforts to raise awareness about the risk of breast cancer to both women and men,” said Dan Buckley, Publisher & President of the Print, Animation & Digital Divisions, Marvel Worldwide, Inc. “We’re in a unique position to educate all our fans and increase awareness of the ways to fight—and reduce– this risk of this disease by utilizing our comics and online presence.”

The following comic books, on-sale in October, will feature special Susan G. Komen variant covers:

  • ·         Avengers #31
  • ·         Captain America #18
  • ·         Captain Marvel #5
  • ·         Fantastic Four #611
  • ·         Invincible Iron Man #526
  • ·         Mighty Thor #21
  • ·         Uncanny X-Men #20
  • ·         Wolverine #315

 

“Komen is thrilled to partner with Marvel Entertainment in the fight against breast cancer this October,” said Dorothy Jones, VP, Marketing at Komen. “This partnership will allow us to share critical information with this important audience, empowering them to take positive action for their breast health and for the women they love.”

Click past the cut for more images.

by Matthew Price
Features Editor
Features Editor Matthew Price has worked for The Oklahoman since 2000. He’s a University of Oklahoma graduate who has also worked at the Arkansas Democrat-Gazette and was a Dow Jones Newspaper Fund intern for the Dallas Morning News. He’s...
+ show more


Trending Now


AROUND THE WEB

  1. 1
    OU football: New Washington Redskins punter Tress Way had same mascot at Tulsa Union
  2. 2
    Big Labor: Eat only 'union-made' for Labor Day BBQ
  3. 3
    Former RedHawks interim manager Tom Lawless to manage Houston Astros after Bo Porter fired
  4. 4
    Tulsa WR Keevan Lucas named Amercian Football Conference Offensive Player of the Week
  5. 5
    Rick Perry takes back tweet
+ show more