Hostess, the maker of Twinkies and Fruit Pies, is going out of business.
For comics readers of a certain age, Hostess is probably best-remembered for a seven-year series of ads in comic books from 1975 to 1982 in which superheroes used sweet treats to defeat bank robberies, alien invasions and other mishaps. Heroes from both Marvel and DC Comics were featured, including Superman, Spider-Man, Batman, the Hulk and more. (Captain America-featured ad shown above.)
See an archive of more than 200 Hostess ads online at Tomheroes.com.
- Matt Price