Revlon introduces new ColorStay Ultimate Liquid Lipstick

Revlon ColorStay Ultimate Liquid Lipstick

I’ve never been a fan of long-wearing lipsticks, but I may give a new lineup from Revlon a try.  The new Revlon ColorStay Ultimate Liquid Lipstick is designed to give women 12 hours of “food proof” color in only one application.

The lipstick is available in 20 colors and frosted shades and retails for $10.99.  Long-wearing lipsticks have lost some of their appeal, partly because they tend to be drying to the lips. And until now, most long-wearing lipsticks had two steps and always required a top coat. “This is the only one-step product that has it all,”  said Annete Falso, Revlon’s vice president of product development.

That fact that it doesn’t require a top coat is enough to grab my attention.   Now let’s see if it really works. The new lipstick  should be in stores this week.  FYI: I’m loving the three colors on the left. Hope they look that good on.