Physicians Formula goes bronze with new collection

Physicians Formula is making it easy to get your bronze on this summer with several new products.

Joanna Schlip,  Physicians Formula celebrity makeup artist whose clients include Christina Applegate, Laura Linney and Eva Longoria Parker to name a few, offers these tips and ways to get a great summer look.

TREND: MAKE EYES POP WITH A WASH OF WARM, RADIANT BRONZE

A subtle application of bronze shimmer shadow is right on trend for summer. Bronzed eyes are softer, super sexy and much easier to apply than a stronger color such as black. You want to try a wash of bronze shimmer shadow on the top of your lids (using a brush or your clean finger tip).  Now take the same shade and sweep gently under the lower lashes to make your eyes pop – think “smudged” instead of “smoky.” And remember, it does not have to be perfect.  To complete the look, curl lashes, apply two coats of black mascara and you are out the door.

TIP: Make sure the shadow is applied starting right above eyelashes and take it up just past the crease. Be case though — if you apply it any higher, the look will go from being trendy to clownish.

 GET THE LOOK:

NEW Physicians Formula Shimmer Strips Custom Enhancing Shadow & Liner — Bronze Collection

Get beautiful, bronzed eyes instantly.  Physicians Formula introduces the new custom “bronze” collection that gives eyes a warm metallic, bronze glow while enhancing your natural eye color. A total of nine perfectly coordinated shades with three distinct color trios create endless possibilities of high-impact color.  Each trio is perfectly paired to enhance looks ranging from daytime glow to radiant nighttime glamour. Unique wet/dry formula turns shadow into liner when wet.