Get FIRED UP and help women entrepreneurs
For the first time, women own half the businesses in the U.S. To celebrate the country’s largest-ever movement of women in the workforce, beauty queen Poppy King has partnered with Count Me In For Women’s Economic Independence to launch a sheer fire engine red lip gloss.
One hundred percent of the profits from the sale of FIRED UP will go to Count Me In, a national not-for-profit provider of resources and business education for women entrepreneurs.
“The power of red and its mystique is already embedded in our culture,” King said. “From Rosie the Riveter’s trademark red lips during World War II, no cosmetic item has more power to get a woman fired up about the task ahead.”
FIRED UP costgs $14 and is available exclusively at www.lipstickqueen.com.
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