Fashion Matters


Gwyneth Paltrow getting into the dry bar business

Linda Miller Published: April 3, 2013
Gwyneth Paltrow
Gwyneth Paltrow

I recently wrote about designer/stylist Rachel Zoe’s new DreamDry blow-dry and styling salon in New York City, and now actress Gwyneth Palthrow is opening something similar with her pals on the West Coast.

She’s joining with hairstylist  David Babaii and trainer Tracy Anderson to launch David Babaii Blow Dry Bar in Anderson’s Brentwood, Calif., studio. The dry bar opens April 4.

“It’s not just going to be a blowout bar,” Babaii told People magazine.  “It’s going to be ‘Hey, why don’t we do this style with your new body? It’s more about your lifestyle. There’s no judgment.”

Of course, Babaii will be selling 14 products form his hair care line, which contains no sulfates, parabens or petrochemicals and are all cruelty-free.