Country music’s biggest stars and fans are helping to make history by joining the “Sixty For Sixty” movement (#60for60), which celebrates George Strait as he approaches the 60th No. 1 single of his career with “Give It All We Got Tonight,” before his 61st birthday on May 18.
“Sixty For Sixty” first started on Valentine’s Day when fans rallied together on Strait’s Twitter and Facebook pages encouraging local country radio to meet the challenge and spin the record. It appears their efforts have paid off as “Give It All We Got Tonight” is the fastest certified gold single of Strait’s career and currently sits in the top 15 on the country radio charts. It is the first single from his forthcoming album, due for release in late spring.
As a tribute to Strait’s incredible career that includes more No. 1 singles than any artist in history, in any genre, fellow country music artists including Oklahoma native Vince Gill, Little Big Town, Luke Bryan, Josh Turner, Darius Rucker, among others, have joined the “Sixty For Sixty” movement, posting tributes to Strait on YouTube.
By visiting www.sixtyforsixty.com, fans can learn how they can help the movement using Facebook, Twitter, and Instagram. The website will continuously update as more artists, celebrities, and fans join this movement for “King George.”
With more than 68 million albums sold, Strait has influenced and inspired country music, fellow artists and fans for more than 32 years. His current two-year final U.S. tour, “The Cowboy Rides Away Tour,” recently debuted in the No. 1 slot of Pollstar’s “Concert Pulse,” topping Justin Bieber, Neil Young & Crazy Horse, Dave Matthews Band, and The Who. So far, the Texas troubadour has sold out 16 venues on the 2013 leg of “The Cowboy Rides Away Tour” within minutes, including record-breaking attendance figures in Knoxville, Tenn., Lexington, Ky., and in upcoming San Antonio and Houston markets.
To read my review of Strait’s Oklahoma City stop on the farewell tour, click here. And check out Gill’s “Sixty For Sixty” video: