The Weather Company and Walt Disney Animation Studios will offer an exclusive sneak preview of the trailer for Disney’s new movie “Frozen” tomorrow, June 18, online at weather.com, mobile web and on The Weather Channel apps for iPhone,iPad and Android.
This preview marks Disney’s first-ever trailer premiere with Weather and the first-ever trailer debut on any Weather property, according to a news release.
Details, provided by The Weather Company, are as follows:
The Weather Company will be the first to premiere the trailer for “Frozen.” The exclusive sneak peek of the trailer will show for one day on Weather’s digital properties. From the weather.com site, watch the trailer, complete with a lead-in introduction and summer outlook featuring Kyla Grogan from The Weather Channel. Then check your localized forecast to see your weather for the first day of summer on June 21. The collaboration includes a homepage takeover on weather.com, and online content will coincide with Disney’s tagline, “Feeling Hot, Think Frozen.” There will also be content on The Weather Channel network beginning today, including an ice-carving segment creating Disney characters.
In “Frozen,” fearless optimist Anna (voice of Kristen Bell) sets off an epic journey – teaming up with rugged mountain man Kristoff (voice of Jonathan Groff) and his loyal reindeer Sven – to find her sister Elsa (voice of Idina Menzel), whose icy powers have trapped the kingdom of Arendelle in eternal winter. Encountering Everest-like conditions, mystical trolls and a hilarious snowman named Olaf, Anna and Kristoff battle the elements in a race to save the kingdom.
The film is directed by Chris Buck (“Tarzan,” “Surf’s Up”) and Jennifer Lee (screenwriter, “Wreck-It Ralph”), and produced by Peter Del Vecho (“Winnie the Pooh,” “The Princess and the Frog”). Featuring music from Tony winner Robert Lopez (“The Book of Mormon,” “Avenue Q”) and Kristen Anderson-Lopez (“In Transit”), “Frozen” is in theaters in 3D on November 27, 2013.
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