The NFL had job vacancies for eight coaches and seven general managers in the offseason and despite its signature program for hiring diversity candidates, not a single one ended up in those positions.
The league's Rooney Rule, designed specifically to enhance employment opportunities for minorities, somehow didn't make a difference.
And so, hoping to avoid similar scenarios, the league will hold a three-day career development symposium next week in Philadelphia at the University of Pennsylvania's Wharton School of Business. Attendees include Commissioner Roger Goodell and New York Giants general manager Jerry Reese, who conceded it was "a bit unusual that no monitory candidates were hired this cycle, given the number of openings."
"The Rooney Rule brings great awareness of minority candidates in the hiring process," said Reese, one of five black GMs in the league, along with Rick Smith of Houston, Ozzie Newsome of Baltimore, Reggie McKenzie of Oakland and Martin Mayhew of Detroit. "But the rule is not meant to make clubs hire anyone. I'm hopeful more minority candidates will be seriously interviewed and considered in the future. It's about being prepared when the opportunity arises, and this symposium is part of the process of preparation."
Speaking to or networking with current and former coaches, former players and anyone aspiring to a management position in the NFL will be Steelers owner Dan Rooney, who was instrumental in developing the rule named after him; New England's Robert Kraft; the Giants' John Mara ; Jacksonville's Shad Khan; and Arizona's Michael Bidwill. Goodell, Rooney and Kraft will participate in small networking groups.