Bass Pro Shops signs with Tony Stewart

Associated Press Modified: October 5, 2012 at 5:04 pm •  Published: October 5, 2012
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Morris said the opportunity to pair with Stewart was "like a dream coming true," but the company could still be involved going forward with both Jamie McMurray at Ganassi, and Austin and Ty Dillon at Richard Childress Racing.

Ganassi president Steve Lauletta said the company is in talks to have Bass Pro remain as a primary sponsor in a smaller role.

"I anticipate you'll see the Bass Pro Shops logo on the hood of our car for a few races next year," Lauletta said.

Ganassi has done exceptionally well with funding the last several years and all of its cars have had full sponsorship the last three seasons. A scaled-back commitment from Bass Pro gives partner Liftmaster a chance to increase its involvement and McDonald's could take on a larger role.

"There's a number of new companies we've been talking to who have shown interest in doing primary races and we haven't had the ability to deliver on those and now we will," Lauletta said. "I believe we'll get a few of those over the goal line."