Berry Tramel: Texas got strong-armed

 
By Berry Tramel | Published: June 15, 2010    Comment on this article Leave a comment

Here's the way the story goes.

Big 12 commissioner Dan Beebe went into a war room and over a weekend convinced television networks to pony up hundreds of millions of dollars more than anyone believed possible, for a weakened football conference.

photo - Big 12 Commissioner Dan Beebe looks over notes before a news conference following Big 12 Conference meetings Friday, June 4, 2010, in Kansas City, Mo. (AP Photo/Orlin Wagner)
Big 12 Commissioner Dan Beebe looks over notes before a news conference following Big 12 Conference meetings Friday, June 4, 2010, in Kansas City, Mo. (AP Photo/Orlin Wagner)

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And the University of Texas, which knows where every available dollar in collegiate athletics is stashed, suddenly said, "Wow”?

Sorry. Don't buy it. The Pac-10 exodus of Big 12 South schools was derailed by Texas politics.

Not network television money. Not a desire to revive a league on life support. Not even Texas' desire to squeeze even more concessions out of schools desperate to keep the Big 12 afloat.

Texas politics. Governor Rick Perry and Austin legislators flexed their muscles.

How else to explain UT's carefully-constructed plan, hatched in private months ago, launched in public two weeks ago, going ka-boom in a matter of days?

It can't be about the money. Texas knows how much money is out there.

Texas knows how much the Big 12 is worth on the open market, with or without Colorado and Nebraska. Texas knows how much a Pac-16 would have been worth.

Texas doesn't leave money on the table. Texas studied the financials on staying or going long before Beebe's masquerade of coming to the rescue.

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