The Digital Desk

Everything you ever wanted to know about NewsOK.com


  • Reporting on Sam Bradford and the ‘know it’ curse

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    Sam Bradford made his decision public yesterday, ending a week of speculation, debate, cancellations and breaking news turned breaking predictions. (Yes, that last part is a friendly shot at ESPN and their coverage on Thursday and Friday.) In the end, everybody reported the truth at about...

  • Story Wall No. 2: Another fair in another state

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    A few weeks ago, I shared a page we produced as a test. It was our first Story Wall – a collection of photos, videos, quotes and text from the Oklahoma State Fair 2009. I was so inspired that I assigned another wall to be produced for the OU-Texas game 2009. I thought it would be a great way...

  • NewsOK TV is on the air

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    NewsOK is officially on television now. Check out Dave Morris’ blog post for more details on how our stellar video team produced this show (and will continue to do so on a weekly basis).

  • Looking back at September in the middle of October

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    September was a record-breaking traffic month for NewsOK.com. It was so outstanding that I had to stay far away from my blog for two weeks just to let the servers cool down. But now I’m back (we’re looking for a strong October, as well). Breaking traffic records isn’t new. Our audience...

  • The birth of the NewsOK Storywall

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    Web editor Nick Tankersley had an idea a few weeks back. He thought it would be nifty if we told a story in a completely non-linear way — allowing users to click on a number of different elements and get a different experience each time. They might get a photo if they click on one block of...

  • It’s like I’m right there in the wrestling ring

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    I spent a day at the Golden Goose Flea Market in Midwest City a few weeks back when the Mid South Wrestling Alliance held one of its events. Welll … I think I spent the day there. Frankly, I can’t remember if I was actually there or not. I can visualize being there. I feel like I had...

  • The final word on the mustache

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    There not really anything I can add to this post, except this: Our sports department is creative.

  • Burning through money: A multimedia experiment

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    Local Editor Michael Baker and a few members of his reporting team – John Estus and Bryan Dean – pulled off a nice multimedia package last week. They enlisted the help of web editor Nick Tankersley, art director Todd Pendleton and graphic artist Brian Mays to effectively tell the story...

  • Horoscope arrives to NewsOK Life and A&E pages

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    You read your horoscope. You don’t have to lie. We already know you read your horoscope. When you see it in the paper, you read it. When you see it in a magazine, you read it. When you see it online, you read it. I read it. How can I not? Fortune cookies can only tell me so much. That’s...

  • Searching on NewsOK just got a lot better

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    Search for something on NewsOK. No … really. We really want you to search for something on NewsOK. OK. I’ll try it. I searched “Landry Jones.” You know – he’s the quarterback at OU now that Sam Bradford is injured early in the season. Anyway, take a look at what I saw when I...

  • Showcasing an nDepth inspiration

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    Check out the nDepth piece we showcased on the home page of NewsOK today. Reported by Jenni Carlson, it’s a story about Dick Hoyt, who is internationally known for the races (marathons, triathlons, etc) he runs pushing, pulling and carrying his wheelchair-bound son. Jenni interviewed Dick...

  • ‘Oklahoma Idol’ series amuses, entertains, informs

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    I clicked on the video above from the NewsOK home page this morning. Classic stuff. Quality entertainment. Now I see what sports editor Mike Sherman has been talking about. This stuff is a bit different. You can’t help but be part amused, part shocked, part horrified — but completely...

  • Interest increases in Anadarko church killing coverage on NewsOK

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    Monday was a big day for NewsOK.com in terms of page views. We had a story that simply went off the charts on our Top Ten Most-Viewed Articles page. The story was written by reporter Nolan Clay, and it first appeared in The Oklahoman on Sunday. It contained details about the death of Oklahoma...

  • Make your football picks on NewsOK

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    It’s time to make your picks. We do this every year … picks contest for high school football, college football and NFL football. And every year, we think that we’ve pretty much captured the U Pick’Em audience for our contests. But, every year, we find that the audience is...

  • Celebrity Watch page grows in content and popularity

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    I was in a meeting the other day with an OPUBCO Communications Group executive and a couple of others. We were discussing a few items about the way we treat and present content on a variety of our pages. The Celebrity Watch page on NewsOK came up as an example. ‘That’s my favorite page...

  • NewsOK launches new mobile site

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    We launched a new mobile site this weekend for all mobile platforms. Now, NewsOK on your mobile device (including an iPhone, Blackberry, Palm Pre or any other device) is enhanced to make the experience better. I carry a Blackberry Curve, and I love the new site, especially in comparison to...

  • High school fall sports day summed up in about one minute

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    This is a pretty cool video. It’s a quick (a very quick) look at all the high school athletes that were in our building here at OPUBCO on Thursday as we prepare to cover the fall high school sports. Pay close attention to the names and faces. There will be a quiz after it’s finished. I...

  • Today’s Paper page is improved and ready for more

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    We’ve had a link to I thought today would be a good day to bring more attention to that page because we’ve recently focused on improving the experience once you are there and the experience of actually getting there. If you are a daily newspaper reader, you’ve likely seen more notes in...

  • An afternoon break with Helen Ford Wallace, the trendsetter

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    I just had a nice afternoon break to discuss blogging with NewsOK’s first staff blogger - Helen Ford Wallace. Helen often stops by on Wednesday afternoon before her 3 p.m. video shoot at OPUBCO Studios on the seventh floor of the OPUBCO tower. Helen is a trendsetter here at OPUBCO...

  • Video initiatives bring ‘innovator’ results for NewsOK

    Alan Herzberger | Updated: Thu, Apr 18, 2013

    At NewsOK.com, we know that we do a lot of things well. We produce a lot of news and information content that a lot of people use as a part of their daily lives, whether it’s breaking news, features, investigative pieces or sports columns. Yes, we do a lot of things well, and we do most of...



NewsOK Digital News Team


Entries from the journalists that are focused each day on creating, editing and displaying a wide variety of content on NewsOK.com.


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