Candy retailers expect sweet revenue for Valentine's Day

More than half of Valentine's Day gift givers are expected to buy candy this year, according to the National Retail Federation, representing $1.6 billion in sales nationwide.

 
From Staff Reports | Published: February 14, 2013    Comment on this article Leave a comment

Shoppers made last-minute stops to pick up sweets for their sweetie on Wednesday, the day before Valentine's Day. Chocolates and other candy are the most common Valentine's Day gifts. More than half of gift givers are expected to buy candy this year, according to the National Retail Federation, representing $1.6 billion in sales nationwide. Total holiday spending is projected at $18.6 billion.

photo - Richard Randal shops for Valentine’s Day chocolates for his wife Wednesday at Russell Stover in Oklahoma City. Photos by Steve Gooch, The Oklahoman
Richard Randal shops for Valentine’s Day chocolates for his wife Wednesday at Russell Stover in Oklahoma City. Photos by Steve Gooch, The Oklahoman

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