Sheryl Sandberg, Facebook's No. 2 executive and outspoken voice on the obstacles women face in the corporate world, offers a blueprint for change in "Lean In: Women, Work, and the Will to Lead." The book goes on sale Monday. Proceeds will go to LeanIn.org, the nonprofit she's started to help women pursue their goals. Here are five tips from Sandberg's book.
— Sit at the table.
Plagued by self-doubt and "feeling like a fraud," women consistently underestimate themselves and their abilities, Sandberg writes. For a host of reasons, women often hold themselves back by literally not sitting at the table where decisions are made. Instead, they choose to watch from the sidelines. She urges institutions and individuals to encourage and promote women. And she encourages women to sit at the table and raise their hands. Men are already doing it, after all.
— When negotiating, "Think personally, act communally."
Preface salary negotiations by explaining that you know women often get paid less than men, so you are going to "negotiate rather than accept the original offer," she writes. This way, women can position themselves as connected to a group. Whenever possible, she adds, use "we" instead of "I."
— Don't sacrifice being liked for being successful.
Sandberg recalls her first formal performance review with Facebook CEO Mark Zuckerberg a few months after she started her job. He told her her desire to be liked by everyone would hold her back. He said, "when you want to change things, you can't please everyone." He was right, she writes.