Bloggers, social marketers and others in Oklahoma's creative community will converge this month at Confluence, a conference for Oklahoma's digital influencers.
“Confluence is a space where people come and learn about how to do these things well, a community where people can meet each other, lead each other and learn from each other,” said David Christopher, Confluence founder and senior inbound marketing manager at OPUBCO Communications.
The conference will be Oct. 26 at Lyric Theatre in Oklahoma City.
Speakers include experts on branding, creativity, search engine optimization and using services such as Twitter and Pinterest as part of a marketing effort.
The conference will end with a social event from 5 p.m. to midnight.
“This is what it's really about,” Christopher said. “The speakers are important, but the community and audience are more important. The fact that these people only know a couple of the other people and don't all know each other is why an event like this is needed.”
Another goal for the event is to help local businesses and individuals learn to better use technology to promote themselves.
“There is a very rapidly growing digital marketing Internet community in Oklahoma City that even a lot of our own residents aren't aware of,” said Daniel Maloney, Confluence speaker and CEO and co-founder of Oklahoma City-based Tailwind.
“The common theme I hear from people is they wish there were more venues to bring people together to collaborate,” Maloney said. “I think the Confluence conference is going to serve exactly that goal to get people interested in digital marketing together in the same place and on a single day to build relationships.”
Because independent contractors and freelancers represent a growing share of the workforce, personal branding will continue to become more important, said Kathleen Shannon, Confluence speaker and co-founder of Oklahoma City-based Braid Creative.
“It's about using who you are to create your dream job and not trying to put on a suit or a professional front. It's about using your own experience and core genius to have a job,” she said.
Kelly Beall - Design Crush
Ruth Burr - Moz.com, Inbound Marketing Lead
David Christopher - OPUBCO, Senior Inbound Marketing Manager
Adam Croom - OU Director of Digital Courses, TEDxOKC Organizer
Erin and Tim Cooper - Cooper House Creative, Owners
Ryan Groves - Wishing Well, Director
Daniel Maloney - Tailwind, CEO
Ferris O’Brien - The Spy FM, Owner
Kyle Roberts - Reckless Abndnmnt Pictures
Kathleen Shannon - Braid Creative, Co-Owner
Royce Young - Daily Thunder, Owner
If you go
Registration and other information are available at www.confluence