OAKLAND, Calif. (AP) — About the only support Stephen Curry used to receive on the road when he first entered the NBA in 2009 came away from the court before or after games.
Back then, Curry did small speaking engagements — which he still does on occasion — for fellow alumni of Davidson College. He'd sign a couple autographs, take a few photos and thank those who showed up.
Those days of relative anonymity are long gone.
After leading the Golden State Warriors (25-14) to the second round of the playoffs last year and a strong start this season, Curry has quickly become one of the NBA's most popular players. He's likely headed for his first All-Star appearance — probably even as a starter — and growing into one the sport's most marketable names.