Custom-made jewelry is often given on Valentine's Day

Heirloom jewelry can be reworked and made more practical, Oklahoma City area jewelers say.
BY SARAH HUSSAIN shussain@opubco.com Published: February 14, 2013
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Jeff Thomson, owner and designer at JThomson Custom Jewelers, understands the sentiment attached to redesigning heirloom jewelry.

“We let them watch the stripping and melting of the metals because we know it can be scary to have that done to their jewelry,” Thomson said.

Thomson said he has noticed Valentine's Day jewelry becoming more personal and sentimental, because people do not want to spend their hard-earned dollars on just another piece of jewelry.