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Daredevil and other Marvel heroes to star in original Netflix programming

by Matthew Price Published: November 7, 2013

 

This is potentially huge news for both Marvel and Netflix: The company announced today that Daredevil will lead the way as four Marvel comic-book heroes will get original Netflix programming, to culminate in a huge crossover event.   Four Marvel “street-level” characters: Daredevil, Luke Cage, Jessica Jones and Iron Fist – will each highlight their own series.

Netflix will air four thirteen-episode series that will culminate in Marvel’s “The Defenders,” a mini-series event.

This looks like a win-win for Netflix and Marvel at this juncture; dedicated fans may jump on Netflix, Marvel’s lesser-known characters get key exposure.

The press release is below:

 

Disney’s Marvel and Netflix Join Forces to Develop Historic Four Series Epic plus a Mini-Series Event Based on Renowned Marvel Characters

Landmark Deal Brings Marvel’s Flawed Heroes of Hell’s Kitchen, led by “Daredevil,” to the World’s Leading Internet TV Network in 2015

Burbank, Calif. – Nov 7, 2013—The Walt Disney Co. (NYSE: DIS) and Netflix Inc. (NASDAQ: NFLX) today announced an unprecedented deal for Marvel TV to bring multiple original series of live-action adventures of four of Marvel’s most popular characters exclusively to the world’s leading Internet TV Network beginning in 2015. This pioneering agreement calls for Marvel to develop four serialized programs leading to a mini-series programming event.

Led by a series focused on “Daredevil,” followed by “Jessica Jones,” “Iron Fist” and “Luke Cage,” the epic will unfold over multiple years of original programming, taking Netflix members deep into the gritty world of heroes and villains of Hell’s Kitchen, New York.  Netflix has committed to a minimum of four, thirteen episodes series and a culminating Marvel’s “The Defenders” mini-series event that reimagines a dream team of self-sacrificing, heroic characters.

Produced by Marvel Television in association with ABC Television Studios, this groundbreaking deal is Marvel’s most ambitious foray yet into live-action TV storytelling.

“This deal is unparalleled in its scope and size, and reinforces our commitment to deliver Marvel’s brand, content and characters across all platforms of storytelling. Netflix offers an incredible platform for the kind of rich storytelling that is Marvel’s specialty,” said Alan Fine, President of Marvel Entertainment. “This serialized epic expands the narrative possibilities of on-demand television and gives fans the flexibility to immerse themselves how and when they want in what’s sure to be a thrilling and engaging adventure.”
“Marvel’s movies, such as ‘Iron Man’ and ‘Marvel’s The Avengers,’ are huge favorites on our service around the world. Like Disney, Marvel is a known and loved brand that travels,” said Netflix Chief Content Officer Ted Sarandos. “With ‘House of Cards’ and our other original series, we have pioneered new approaches to storytelling and to global distribution and we’re thrilled to be working with Disney and Marvel to take our brand of television to new levels with a creative project of this magnitude.”

This new original TV deal follows last year’s landmark movie distribution deal through which, beginning with 2016 theatrically released feature films, Netflix will be the exclusive U.S. subscription television service for first-run, live-action and animated movies from the Walt Disney Studios, including titles from Disney, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Disneynature and Lucasfilm.  Netflix members can currently enjoy a wide range of Disney, ABC TV and Disney Channel films and shows across the 41 countries where Netflix operates.

More on Marvel.com: http://marvel.com/news/story/21476/disneys_marvel_and_netflix_join_forces_to_develop_historic_four_series_epic_plus_a_mini-series_event#ixzz2jykVanUP

 


by Matthew Price
Features Editor
Features Editor Matthew Price has worked for The Oklahoman since 2000. He’s a University of Oklahoma graduate who has also worked at the Arkansas Democrat-Gazette and was a Dow Jones Newspaper Fund intern for the Dallas Morning News. He’s...
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