Dell's dismal 1Q illuminates PC maker's challenges

Published on NewsOK Modified: May 16, 2013 at 5:34 pm •  Published: May 16, 2013
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SAN FRANCISCO (AP) — Dell's financial decay worsened during its latest quarter as the company slashed its personal computer prices in response to the growing popularity of smartphones and tablets.

The dismal performance announced Thursday provided the latest evidence of a technological shift that is making it difficult to sell laptop and desktop machines. Until recently, consumers had regularly replaced machines with faster ones every few years. The money is going instead to powerful, more convenient mobile devices such as phones and tablets. PC makers have had to cut prices sharply, obliterating their profit margins.

The trend also has hobbled another technology powerhouse, Hewlett-Packard Co., which is scheduled to report its latest quarterly numbers Wednesday.

If there's ever an opportune time for a company to flounder, it's right now for Dell Inc. That's because Dell's board of directors is trying to persuade shareholders to accept a $24.4 billion buyout offer from CEO Michael Dell and other investors. Some shareholders say the offer price of $13.65 per share is too low, but Dell's board contends it's a good deal in light of challenges facing the company.

The results for the fiscal first quarter, which ended May 3, should reinforce the board's point. At the same time, opponents of that proposal may question whether the Round Rock, Texas, company is deliberately finding ways to make the results look as bleak as possible in an effort to get the deal done.

Brian Gladden, Dell's chief financial officer, sought to debunk the conspiracy theories in response to a question posed on a conference call with analysts. "We have not changed the way we are running the business," Gladden said. "The strategy for the company has endured, and I would say we continue to adapt that strategy, given the market conditions."

Michael Dell didn't participate in Thursday's call. Before the buyout offer was announced in February, Michael Dell had regularly appeared on the call.

A shareholder vote on the buyout is supposed to be held by Aug. 2. Two of Dell's largest shareholders, billionaire Carl Icahn and Southeastern Asset Management, are trying to block the sale to Michael Dell with an alternative proposal that would keep the company publicly traded. If Michael Dell's offer is accepted, it would end Dell's 25-year history as a publicly held company.

Both Michael Dell and the dissident shareholders believe the company can bounce back by expanding beyond PCs into more promising technology segments such as business software, services and, of course, tablets. The turnaround promises to be bumpy, and the two sides disagree on whether that is better done as a public company or as a private company that doesn't have to report quarterly numbers and can focus on long-term results. Icahn also doesn't believe Michael Dell, who founded the company 29 years ago, is the right leader. Michael Dell, the company's largest shareholders, would remain CEO under his buyout proposal.