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ESPN The Magazine ranks Thunder No. 1 in its Ultimate Standings

The Ultimate Standings measures the relationship between NBA, NFL, MLB and NHL franchises and their fans.
By John Rohde Published: September 6, 2012

OKC ranked No. 2 in FRL and PLA, No. 5 in AFF, No. 7 in BNG, No. 8 in OWN, No. 16 in STX, No. 22 in CCH and No. 39 in TTR.

The Thunder improved in every category from last year except affordability, where it slipped from No. 3 overall.

In four years since relocating from Seattle to OKC, the Thunder has steadily climbed the Ultimate Standings — from No. 57 in 2009, to No. 25 in 2010, to No. 6 in 2011, to No. 1 in 2012.

In the final season as the Seattle SuperSonics four years ago, the franchise ranked No. 116 overall and No. 122 (last) in ownership.

Other franchises of note:

NBA: Boston Celtics (No. 20), Chicago Bulls (No. 24), Dallas Mavericks (No. 26), world champion Miami Heat (No. 31), Los Angeles Clippers (No. 53) and Los Angeles Lakers (No. 89).

NFL: Pittsburgh Steelers (No. 12), New England Patriots (No. 22), Denver Broncos (No. 38), world champion New York Giants (No. 48), Kansas City Chiefs (No. 62), Chicago Bears (No. 76), Dallas Cowboys (No. 86).

MLB: Los Angeles Angels (No. 15), Tampa Bay Rays (No. 16), Cincinnati Reds (No. 23), world champion St. Louis Cardinals (No. 25), Atlanta Braves (No. 27), Washington Nationals (No. 34), Los Angeles Dodgers (No. 61), Kansas City Royals (No. 75), New York Yankees (No. 82), Boston Red Sox (No. 117).

In the magazine's previous polls, financial analysis was done by the Warsaw Sports Marketing Center at the University of Oregon and fan surveys were performed by Maddock Douglas and NetReflector.

Note:’s 2012 rankings have been temporarily taken down, but the numbers will not change when they reappear.


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