Why must we buy? Black Friday's powerful pull - Article Photos 2/8

Kyle Robinson of Grand Rapids, left, Juan Pena of Grand Rapids, center, and Dave Florshinger of New Era, Mich., wait in line at Best Buy in Norton Shores ten minutes before its Black Friday opening on Thursday, Nov. 22, 2012. in Muskegon, Mich. (AP Photo/The Chronicle-mlive.com, Libby March)