Get App-y with the Olympics

Apps from NBC and the official London 2012 organizing committee will help viewers back home feel like they are part of the Summer Olympic Games.
by Lillie-Beth Brinkman Modified: July 24, 2012 at 6:11 pm •  Published: July 24, 2012
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When I was little, I watched the Olympics on television in awe as Romanian gymnast Nadia Comaneci won three gold medals and earned the first perfect score in a women's Olympic gymnastic event — a 10 on the uneven bars.

Competing in Montreal in 1976, that young gymnast from so far away inspired many around the world. Today, Comaneci lives in Oklahoma, married to another world-class Olympic gymnast, Bart Conner. (The location of these Olympics is corrected here from a previous version.)

I watched her event on television with my family in a single broadcast to U.S. viewers. Today, Olympic viewing is much more complicated, with tablets, smartphones, the Web and multiple television channels all covering one event for millions worldwide. Just four years ago, many of these devices didn't exist or weren't in widespread use.

The amount of information is overwhelming. As I looked for mobile ways to enjoy the Olympics, I wondered if I could ever sift through it all with the same sense of awe and inspiration that the games usually bring.

Official mobile apps from both the London Organizing Committee of the Olympic Games and from NBC Universal, which is broadcasting the Olympics, seem like they will help viewers absorb and organize the experience.

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by Lillie-Beth Brinkman
Lillie-Beth Brinkman is a Content Marketing Manager for the Greater Oklahoma City Chamber of Commerce. She was previously an assistant editor of The Oklahoman
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