DAWSONVILLE, Ga. (AP) — Hidden in a remote area at the foothills of the Great Smokey Mountains, there's a new country club of sorts for the well-heeled. You won't find them driving golf balls down a fairway because they're too busy driving exotic cars. Fast.
After more than four years in development, Atlanta Motorsports Park has a growing membership to run its two-mile road course and a waiting list to lease garage space. CEO Jeremy Porter created the development based on the slogan, "Why Buy a Fast Car, You Can't Drive Fast."
"Our members are really just people that enjoy sports cars. Somebody that owns a sports car that wants to drive it fast and safe," Porter explained.
However, on a recent visit there wasn't a single car running the track that you would likely find in your neighbor's driveway: Ferrari F430 Scuderia, McLaren MP4-12C, a highly modified Mercedes gull-wing SLS with nearly 800 horsepower, and a Lotus Exige S240.
"It's like heaven here," remarked Lotus owner David Wert. "It's a place you get to surround yourself with likeminded people. Everybody here is passionate about cars."
In less than two years since the track became fully operational, it has resonated with collectors who want more room to show off their expensive toys. Membership has grown to 322 and construction has just begun on 40 more garages for lease. The club has tiered membership fee structure that tops out at $40,000 per year for unlimited track privileges. The fees include insurance.
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