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Groups ask Girl Scouts to split with Barbie

America’s top doll, Barbie, finds herself in controversy once again, this time over a business partnership between her manufacturer, Mattel, and the Girl Scouts.
By DAVID CRARY, AP National Writer Published: March 6, 2014
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In brief

Girl Scouts

asked to split

with Barbie

— Barbie, finds herself in controversy once again, this time over a partnership between her manufacturer, Mattel, and the Girl Scouts.

On Thursday, two consumer advocacy groups often critical of corporate advertising tactics — the Campaign for a Commercial-Free Childhood and the Center for a New American Dream — criticized Barbie as a flawed role model for little girls and launched a petition drive urging the Girl Scouts of the USA to end the partnership.

The Girls Scouts said they would not do so.

Just a few weeks ago, Mattel incurred widespread criticism for letting Barbie be featured in Sports Illustrated’s annual swimsuit edition.

The Girl Scouts’ partnership announced last August, includes a Barbie-themed activity book, a website, and a Barbie participation patch.

Associated Press


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