Hawaii hotel rates hit all-time high in August

Associated Press Modified: October 11, 2012 at 3:01 pm •  Published: October 11, 2012
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HONOLULU (AP) — Average hotel room prices hit an all-time high in Hawaii in August as tourist spending rose and visits from Japan, Korea, China and other markets spiked, a tourism analysis firm said Wednesday.

Honolulu-based Hospitality Advisors LLC said in its monthly hotel industry report that hotel rooms in Hawaii cost nearly $215 per night in August, up 10.2 percent compared with the same month last year. The rates led to an August record of nearly $308 million in room revenue.

Total revenue for the 163 properties included in the report was just under $455 million, the report said. The hotels represented in the report make up nearly 86 percent of all hotels in Hawaii with at least 20 rooms.

Joseph Toy, chief executive of Hospitality Advisors, said Hawaii's tourism recovery has been led by Oahu, the state's most popular island for tourists.

"The revenue records set in August caps a remarkable 2012 summer season for Hawaii's hotel industry," Toy said. "Given that we were at the bottom of the market just 30 months ago makes this recovery even more outstanding."



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