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Holiday Pop-Up Shops to return in Oklahoma City's Midtown

Oklahoma City shoppers will be able to visit pop-up shops, temporary retail stores set up for special events. They are also used to test the market.
by Steve Lackmeyer Published: August 28, 2013

The first Holiday Pop-Up Shops produced downtown will return for a second year but at a new location in Midtown.

The first Holiday Pop-Up Shops was in the empty restaurant at the Myriad Gardens, but the building is now being renovated into the home of The Parkside, an eatery to be operated by the owners of Cafe 501.

Pop-up shops are temporary retail stores set up for special events, festivals or seasons, and also are used to test a market to see if more permanent retailing might be possible.

“It was an experiment last year, an experiment that went well,” said Allison Bailey, a pioneer of the pop-up shop movement in Oklahoma City. “We're taking what worked and improving on it to create an entire pop-up shop village.”

The village will consist of a series of geodesic domes, one for each shop. With their new location, the Shops will add features for shoppers including a Christmas tree lot operated by the Bishop John Carroll School Athletic Department.

The new Holiday Pop-Up Shops will open Nov. 29 through Dec. 22 at NW 9 and Walker Avenue on property owned by Midtown Renaissance. The presenting sponsor is nearby St. Anthony Hospital.

“It was a natural fit for us to partner on the Holiday Pop-Up Shops,” said St. Anthony spokeswoman Sandra Payne. “Each of these shops serves the community and cares deeply about Oklahoma City. We are happy to help support their presence in Midtown.”

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