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'I am afraid of us looking like Oklahoma City,' former Edmond mayor says about electronic signs

As the sign ordinance committee continues to come up with a new code, former Edmond Mayor Saundra Naifeh continues to speak out against electronic signs. She said she doesn't want Edmond to look like Oklahoma City.
BY DIANA BALDWIN Modified: September 21, 2010 at 4:38 pm •  Published: September 21, 2010

Former Mayor Saundra Naifeh said she doesn't want electronic signs in Edmond.

"I am not afraid of us looking like Las Vegas," Naifeh said. "I am afraid of us looking like Oklahoma City. We have a higher standard.

"We spend a lot on landscaping. We put a lot into the aesthetics in Edmond."

Naifeh and six other Edmond residents have been working for the past two months to revise Edmond's sign ordinance. Electronic message signs are not allowed in Edmond at this time.

Naifeh is in the minority among her fellow committee members. Chairman Chris Palmer this week polled the committee for their opinions.

Most committee members spoke in favor of the electronic signs, but wanted there to be restrictions on size, motion and brightness.

Committee member Mark Schweighart said, "I think we can craft this so it will be done well."

Naifeh said she might go for gasoline prices being posted electronically, but not electronic message signs.

"We have to be fair to all retailers," committee member Kelly Brander said.

Selling gasoline is no different from advertising to purchase a CD at a bank or a soft drink at Sonic, Brander said.

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