EDMOND — Former Mayor Saundra Naifeh said she doesn't want electronic signs in Edmond.
"I am not afraid of us looking like Las Vegas," Naifeh said. "I am afraid of us looking like Oklahoma City. We have a higher standard.
"We spend a lot on landscaping. We put a lot into the aesthetics in Edmond."
Naifeh and six other Edmond residents have been working for the past two months to revise Edmond's sign ordinance. Electronic message signs are not allowed in Edmond at this time.
Naifeh is in the minority among her fellow committee members. Chairman Chris Palmer this week polled the committee for their opinions.
Most committee members spoke in favor of the electronic signs, but wanted there to be restrictions on size, motion and brightness.
Committee member Mark Schweighart said, "I think we can craft this so it will be done well."
Naifeh said she might go for gasoline prices being posted electronically, but not electronic message signs.
"We have to be fair to all retailers," committee member Kelly Brander said.
Selling gasoline is no different from advertising to purchase a CD at a bank or a soft drink at Sonic, Brander said.
Committee member Dena Bleeker said she did not like the electronic sign now being used at Sonic restaurants. She said she did not like the brightness, motion and that it hit her at eye level.
Electronic signs for the price of fuel have been allowed in Edmond at OnCue Express, 800 S Broadway, and Turbo Express, 1800 E Second St. Council members approved variances from the city's codes to allow both of the signs.
An electronic message sign sits on top of the Edmond Sun newspaper building. This sign was in place before Edmond had a sign ordinance. The only other electronic signs in the city are time and temperature signs.
The sign ordinance was adopted in 1994. Discussion about amending the electronic sign ordinance began two years ago when Bob Williams, of R.L. Williams & Co., wanted to post messages on an electronic sign.