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In the Beginning Was the Word; Now the Word Is on an App

www.nytimes.com Published: July 27, 2013
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EDMOND — With more than 100 million downloads, YouVersion, a free app that offers over 600 Bible translations, has found itself in the company of successful start-ups like Instagram and Dropbox.



The New York Times reports for millions of readers around the world, a wildly successful free Bible app, YouVersion, is changing how, where and when they read the Bible.

Built by LifeChurch.tv, one of the nation’s largest and most technologically advanced evangelical churches, YouVersion is part of what the church calls its “digital missions.” They include a platform for online church services and prepackaged worship videos that the church distributes free. A digital tithing system and an interactive children’s Bible are in the works.

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