Is This the End of the Apple Brand As We Know It?

Apple’s recent acquisition of Beats has gotten many people wondering if the Apple brand is as strong as it once was, Forbes reports.
www.forbes.com Published: June 11, 2014
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Apple’s recent acquisition of Beats has gotten many people wondering if the Apple brand is as strong as it once was, Forbes reports. Some see the surprising move as a significant departure from the strategy that has built Apple into the one of the greatest brands of all time and they consider [...]


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