It's a different industry now
Southwest's ex-boss sees rough time ahead

 
By Steve Lackmeyer
Published: April 22, 2008

The last time Howard D. Putnam visited Oklahoma City , he was accompanied by two flight attendants resembling cheerleaders and was promising to revolutionize air travel by launching two daily Southwest Airlines flights from Will Rogers World Airport to Dallas Love Field at a cost of $37 for a one-way fare.

And that charge included free peanuts and soft drinks.

The former Southwest Airlines CEO who later ...


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