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John Frieda turns attention to blondes this month

by Linda Miller Modified: June 6, 2013 at 10:20 am •  Published: June 6, 2013

Megan Hilty

Listen up, blondes. This is your month, at least on John Frieda, the hair care company’s calendar.

Yes, the hair care company has deemed June  Blonde Appreciation Month. Why? Well, they stand out in a crowd. Supposedly have more fun. Sometimes steal the spotlight. And probably because the John Frieda Sheer Blonde team wanted a reason to celebrate.

To spread the word about Blonde Appreciation Month and ensure that blondes everywhere can preserve their salon-fresh color,  John Frieda Hair Care turned to modern blonde icon Megan Hilty.  ”Being a blonde is a big part of who I am,” Hilty said. “I feel my best when my blonde is at its brightest.”

Hilty and John Frieda want blondes to share their their vision of blonde with a photo, which can be uploaded to blondemonth.com. Photo submissions will be selected to become part of an artwork installation, a monument, if you will, to blondes. How’s that for appreciation?

 


by Linda Miller
Fashion Blogger (Contributor)
Linda Miller always has loved makeup and fashion, especially shoes and handbags. She admits to owning more lipsticks and glosses than many makeup artists, but she's not giving up a single tube. When she got the opportunity to move from...
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