Kelly has been the standard-bearer for the redline approach in college. His Ducks have ranked no lower than sixth in the country in rushing yards since he became offensive coordinator in 2007 and have been in the top 10 in scoring and total offense every year but one.
With success like that, it's no wonder he's become a popular target for NFL teams.
"My whole thing since I've been here is that I'm going to do the best job I can every single day," Kelly said. "If that's good enough that other people look at me sometimes, I don't really care about that. I think too many people live in the future. We live in the moment."
The key this week will be keeping the Ducks in the moment as the rumors swirl.
Kelly is reported to be the top candidate to replace Pat Shurmur with the Cleveland Browns and would be a popular choice for the Philadelphia Eagles now that Andy Reid is gone. Arizona, Buffalo, Chicago, San Diego and Kansas City also are without coaches and could come calling on Kelly as well.
Whatever Kelly does behind the scenes, he's tried to make sure it doesn't become a distraction for his team as it prepares to play another team that had national-championship hopes that lasted deep into the season.
"I never said a word to our guys about it," Kelly said. "They understand what the task is at hand. I don't think about it. They don't think about it, so ..."
So far, it seems to be working.
Kelly's players have taken to his stick-to-what's-in-front-of-you mentality when it comes to games and have done the same thing with the rumors about their coach possibly leaving.
"It's not really distracting," Oregon running back DeAnthony Thomas said. "Our main focus is just winning this game right now and just celebrating as a team."
Celebrating or lamenting, Kelly likely will face a decision not long after it's over.