FASHION Hot Swatch Women who wear expensive, big name watches — we're talking Rolex , Cartier and Tiffany — are lining up in droves for, get this, a Swatch. Full Blooded, a beefy men's style, is getting snatched up in the shiny gold-tone version and is a whole lot of fashion statement for $150. The rage is said to have begun in Paris (oh, those chic Parisians!) and has spread like mad to hip, urban markets suc...