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Made in Oklahoma: Cousins carry on Cory's AV business

60-year-old family firm rents, sells audiovisual equipment.
by Paula Burkes Modified: January 30, 2013 at 5:48 pm •  Published: January 31, 2013

Originally located at NW 6 and Robinson, the company once supplied projectors, along with news reels and cartoons, to area movie houses and 16-millimeter educational films, like one from Colgate Toothpaste on how to brush your teeth, to Oklahoma City schools.

Poarch, a UCO business management and technical theater graduate, and Cory, an electrical engineering graduate from the University of Oklahoma, started working there when they were 8 and 7, sweeping, sorting screws and doing other odd jobs. Both worked part-time through high school and college, helping set up and install systems.

Today, the firm has $2 million in rental equipment assets alone. But the new owners said they take their greatest pride in their employees.

“Our competitors basically use the same equipment with different names,” Poarch said. “But we strongly believe we have the best people in the market.”

by Paula Burkes
A 1981 journalism graduate of Oklahoma State University, Paula Burkes has more than 30 years experience writing and editing award-winning material for newspapers and healthcare, educational and telecommunications institutions in Tulsa, Oklahoma...
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Established: December 1953.

Services: Audiovisual equipment rentals and sales/installation/training.


Address: 8,000 square feet at 2014 S Nicklas Ave., Oklahoma City, and a small satellite office in Tulsa.

Key personnel: Cousins and co-owners Brad Poarch, chief executive officer, and John Cory, chief operating officer.

Number of employees: 30 full-time workers and from five to 20 part-time workers.


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