Masters on TV: Tiger Woods remains golf’s big draw

 
By Mel Bracht | Published: April 10, 2009   


When Tiger Woods sank a 16-foot putt to win the Arnold Palmer Invitational on March 29, CBS and ESPN programming executives were elated. Ten months after undergoing knee surgery, Woods was back on track — just in time for this week’s Masters.

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"Ten years ago, we were all accused of overhyping Tiger,” ESPN golf host Mike Tirico said. "Now as a sports society, we underappreciate his impact. It’s not overstating...
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